Websites for roofers, builders, driveways and landscapers

Website design for tradesmen that makes the phone ring.

Website design for tradesmen is not a brochure with your logo on it. It is the page a homeowner lands on after searching for your trade in your town, and it has about five seconds to win the call. We build tradesman websites that load fast, show your real work and put the quote form where thumbs find it.

  • Hand-built, no page builder
  • Live in 10 days
  • One business per area

Built for the way homeowners pick a tradesman.

A homeowner with a leaking roof or a tired drive does the same thing every time. They search on their phone, open three or four sites, and ring the one that looks local, real and easy to book. Nobody reads your company history. They look for the job they need, the town they live in, proof you have done it before and a button that gets them a price.

Most tradesman website design gets that backwards. A template from a page builder, the same stock photo as the firm down the road, a contact form at the bottom of a page that takes forever to load on a phone signal. It looks fine to the person who paid for it and it loses the call to the rival whose site answered the question first.

We design web pages the other way round. The service and the town go in the first line. Your number sits in the header, in the hero and in a sticky bar on mobile. The quote form asks one question at a time with tile buttons, so a homeowner finishes it standing on their drive.

Then we build a page for every service you sell and every town you want work in, so Google has a reason to show you for each of them. That is what roofing website design, website design for builders and every other trade build we do has in common.

What every trade website we build has.

Built from what converts on the trade sites we run every day, not from a template gallery.

The job and the town, above the fold

First line: the service and your town. Second line: the offer and the button. No welcome message before the visitor knows what you do.

Click to call everywhere

Your number in the header, the hero, every section and a sticky bar on mobile. Most trade enquiries are phone calls from a mobile.

A tile-button quote form

Service, property, urgency, postcode, contact. Each tap is a small yes, which is why it gets finished far more often than one long form.

Your real work, by town

Your own job photos, not stock. Send them from your phone and we turn them into case studies by job type and town.

A page per service and per town

Every money search gets its own page, with the keyword in the title, the heading and the first line.

Every enquiry tracked to the click

Google and Meta click IDs, campaign tags and the landing page saved with every form, and calls tracked too.

A template site vs a site built to win the job.

Same trade, same town, same homeowner. Here is why one gets the call.

The template site

  • Stock photos of somebody else's work
  • One contact page, at the bottom
  • A page builder that drags on a phone signal
  • One page trying to rank for every town
  • No idea which enquiry came from where
  • A login, a renewal invoice and no results

A Hammerdown build

  • Your real jobs, by town
  • A quote form above the fold on every page
  • Static pages on a global CDN, fast on a phone
  • A service page and a town page for each money search
  • Every form and call tracked back to the click
  • Built, hosted and kept tuned by us every month

From first call to live trade website.

You run your jobs. We need about an hour of your time across the whole build. Scroll it: every step below is something we do for you.

Step 01

Intro call

We learn your services, your towns and what a good job looks like for you.

Step 02

Your photos and facts

You send real job photos, accreditations and your guarantee. We never invent reviews or credentials.

Step 03

Build

Service pages, town pages, quote form, tracking and schema, built and checked page by page.

Step 04

Live in 10 days

Service pages and flagship town pages go live within 10 days of payment clearing. The rest follow by day 25.

Step 05

Ads switched on

Google and Facebook ads point at pages built to convert that exact search.

Step 06

Tuned every month

We watch which pages win enquiries and rework the ones that do not.

What does website design for tradesmen cost?

We do not publish a price list, because your website is not sold on its own. It is part of one fixed monthly management fee that covers the build, hosting, your Google and Facebook ads, the lead system and monthly reporting. We go through the fee on your intro call, after we have checked your area is free.

Your ad budget is separate. You choose it and pay Google and Meta directly, at cost. We never mark it up, never take a percentage of your jobs and never charge per lead. A cheap template that never rings is the most expensive website a tradesman can buy.

Apply in two minutes and we will tell you straight whether we can grow your business.

Questions tradesmen ask about website design.

Your service pages and flagship town pages go live within 10 days of payment clearing. The remaining town pages and guides follow by day 25.

Roofers, builders and construction companies, driveway companies and landscapers. These are the home improvement trades we market every day, so we see every day what homeowners search for and what makes them pick up the phone.

We insist on it. Real job photos convert better than stock and they prove the work is yours. Send them from your phone or as a WhatsApp export and we sort the rest.

Yes. Website build and hosting are part of the setup, along with the ads, the lead system and monthly reporting.

It is built for mobile first: a sticky call button, a quote form designed for thumbs and pages that load fast on a phone signal. Most homeowners find a tradesman on their phone.

The website is part of one fixed monthly management fee that also covers the ads, the lead system and reporting. We go through the fee on your intro call. You pay Google and Meta directly at cost, and we never take commission on your jobs.

The website is the centre of your marketing, so most clients take it with Google Ads, Facebook ads and the lead system pointing at it. A website with no traffic does not fill a diary, and we will tell you that straight on the call.

Want a website that wins the job before you pick up the phone?

One business per trade per area, written into your agreement. Apply and we will check whether your area is still free.

Start your application →

Takes 2 minutes. We review every application personally. No obligation.

Is your area still free? Find out in 2 minutes
Apply →