Roofing SEO that puts you in the top three on Google Maps.
Roofing SEO is how homeowners find you without you paying for the click. We build the service pages, Google Business Profile and local trust signals that get your roofing company into the map pack for roofer near me and roof repairs in your town.
Peak sales month for a roofing client we work with
0
Shared leads. Every enquiry asks for you by name
10 days
From payment clearing to your new site going live
Fourth place is invisible. The map pack shows three roofers. Our whole SEO method exists to make you one of them.
Why roofing SEO matters
The roofer in the map pack gets the call.
When a homeowner has water coming through the ceiling, they search, they look at the three roofers on the map, and they ring one. Fourth position does not get a look. That is why we treat the top three as the only target worth chasing.
Most roofing websites never get there. We rebuild roofing sites every month and see the same faults again and again: one thin page trying to rank for every service, page builders that serve Google an empty shell, a Google Business Profile with one category and no photos, and an address written three different ways across the web.
Fix those and the leads start arriving without a click charge attached.
Our roofing SEO method
Exactly what we do to rank your roofing company.
No secret sauce. A method we run on every roofing site we build, in this order.
🧱
One page per service
Roof repairs, new roofs, flat roofing, chimneys, fascias and guttering, emergency call-outs. Each gets its own page, title and schema, mirroring your Google Business Profile categories.
📍
Town pages, after the service pages
Once the service pages are complete we add pages for the towns you cover, written about real streets and real jobs, never doorway copies.
🗺️
Google Business Profile
Primary and secondary categories, every service listed, weekly posts and real completion photos. Your profile is the page that ranks in the map pack.
🔎
Keyword in the right places
The target search goes in the title, the H1 and the first paragraph of every page. Simple, and missed on most roofing sites we audit.
🧩
Schema and NAP
LocalBusiness and FAQ schema on every key page, with your name, address and phone written identically on the site, the profile and every directory.
🤖
Visible in AI answers
Bing Places, citations and plain-English FAQ answers, so ChatGPT and Google's AI Overviews recommend you when someone asks who to call.
What happens and when
Your roofing SEO timeline.
SEO is the slow lane. That is why we run it alongside Google Ads, so the phone rings while the rankings build.
01
Week one
Audit of your current site, profile and the three roofers already in your map pack. Their pages become the bar we beat.
02
Days 1 to 10
New site live with the full service silo and your flagship town pages, plus profile categories and services fixed.
03
Days 10 to 25
Remaining town pages and guides published, citations built, schema checked and pages submitted to Google.
04
Every two weeks
A geo-grid rank scan across your patch shows exactly where you appear in the map pack, street by street.
05
Weeks 8 to 10
First proper read of the grid. Strong coverage means we expand to new towns. Weak coverage means more depth and local links first.
One roofing client, one area, marketing that carries their own name.
£200k
From shared leads to £200,000 months
A roofing company we work with came to us buying the same shared leads as everyone else in their area. We built their website, took over their Google and Facebook ads and moved them onto an exclusive lead system carrying their own brand. They scaled to £200,000 a month in sales and took on more crews to keep up.
Roofing client, UK. Named on request during your intro call.
1
Roofer per area, in writing
Area exclusivity is written into your agreement. The day we take you on, your patch is closed to every other roofer, and our paid campaigns never bid one client against another.
0%
Commission on your jobs
One fixed monthly management fee. No price per lead, no percentage of revenue and no markup on your ad spend, which you pay to Google and Meta directly.
Common Questions
Questions roofers ask about roofing seo.
Map pack movement shows within weeks of the profile and service pages going live, and we judge the first full result at eight to ten weeks. Organic rankings for competitive towns keep building for months, which is why we run Google Ads alongside SEO from day one.
SEO is part of our full setup, not a bolt-on. The site, the profile, the ads and the lead system feed each other, and that is what gets results. We do not sell stripped-back packages.
Nobody controls Google, and anyone who promises a guaranteed position is selling you something else. What we guarantee is the work: every service page, the profile, the schema and the rank tracking, done properly and reported monthly.
If it is fast, crawlable and built properly, yes. Most roofing sites we see are not, so we rebuild them as fast static pages that Google can read in full.
Yes. Categories, services, posts, photos from your real jobs and review replies. The profile is what ranks in the map pack, so it gets as much attention as the website.
The same signals that rank you on Google Maps get you recommended by AI tools. We add Bing Places, consistent citations and clear FAQ answers so you show up when a homeowner asks an assistant who to call.
